Black Bear Conservation Coalition
In choosing the focus of my graduate thesis, I sought out an iconic species native to Louisiana. This led to the Louisiana Black Bear. I discovered the Black Bear Conservation Coalition, a non-profit credited with bringing the bear from the brink of extinction back to its historic territory. With their blessing, I did a complete rebrand and was subsequently asked to implement it. What a pivotal experience. learned SO much about this charismatic mega species, ecosystems, and the myriad of environmental challenges faced by this species and so many others. I owe a great debt of gratitude to Paul Davidson, biologist and director of BBCC, for his invaluable mentorship.
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Unfortunately, the BBCC has since retired and its website, full of resources, no longer exists. But it because of their good work, the bear is thriving in Louisiana.
"Hungry Bear, a wild cookbook for human cubs" is a children's educational cook book. It contains 9 fun recipes and nature facts, all centered around the Louisiana Black Bear. Created for children ages 5-10 years old.
Series for BBCC's Bear Smart campaign. A few of the illustrations were later used in "The bear who went from presidential namesake to political pawn" in Outline Magazine.
Eco soft toy created for a membership drive.
A "habitat" pattern I designed had a few applications including a tie used as a BBCC fundraiser. Other typographical concepts were applied for t-shirts and other promotional items.